THE POWER OF MEANING IN LEADERSHIP
The Operating System of You Part 8
"He who has a why to live can bear almost any how."
— Friedrich Nietzsche
In this Operating System of You series, we've explored how intentional systems—not random willpower—shape who you become as a leader.
We've walked through how to create a Physical Operating System that builds your energy, an Intellectual Operating System that sharpens your thinking, and Emotional Operating Systems that keep you grounded and connected
But there's something deeper that holds all of these together: MEANING
When your leadership is rooted in clearly defined values and purpose, decisions become clearer, priorities sharper, and your presence steadier.
You aren't just reacting to circumstances—you're leading intentionally
The alternative is what Viktor Frankl, Austrian psychiatrist and Holocaust survivor, called the "existential vacuum"—the experience of boredom, apathy, emptiness, and depression that comes when we lack a sense of meaning or purpose
His powerful account of his personal experience in the Holocaust led him to write one of the most influential books ever written, Man’s Search for Meaning, in which he discusses the reality that, when everything else is stripped away, one can still find meaning even in the midst of the Final Solution

Based on his experiences during his harrowing time at Auschwitz, Frankl developed his belief in the power of meaning based on the premise that the primary motivational force of individuals is not the pursuit of power or profit or pleasure, but of meaning
Meaning, Frankl believed, is crucial to living and leading well
For school leaders, this matters profoundly.
You face relentless pressures—managing staff, meeting academic goals, responding to shifting policies, engaging families, addressing student needs.
The demands are infinite. The resources are finite
Without a clear sense of meaning anchoring your work, you're vulnerable to what Frankl called "noogenic neurosis"—a crisis of meaning that manifests as burnout, cynicism, and the slow erosion of why you entered this work in the first place
Meaning as a Buffer Against Burnout

Studies show that positive meaning has an inhibitory effect on emotional exhaustion.
“Individuals harbouring a heightened propensity to ascribe positive significance to their work are inclined to construe stressors as challenges worthy of investment of energy, approaching them with an enhanced reservoir of resilience”
In other words, grounding your work in deep meaning gives you a buffer against burn out…even and especially when the going is difficult
Meaning doesn't eliminate stress. It transforms how stress affects you
Research shows meaningful work is associated with increased work engagement, organizational commitment, performance, job satisfaction, and reduced withdrawal intentions
The loss of meaning, on the other hand, has been viewed as a key explanation for the surge in employees leaving their jobs and a decrease in work dedication
Here's what this means practically:
Two principals can face the exact same challenges—difficult parents, budget constraints, staffing crises, board tensions—and one burns out while the other endures
The difference isn't their circumstances.
It's whether the perceive their work as being rich in meaning
Victor Frankl reminds us of three core principles when it comes to understanding the power of meaning:
Life has meaning in all circumstances,
People are wired to look for meaning in life
And we have freedom to choose how we respond to life's challenges
For school leaders, this translates into profound practical wisdom:
First: Your work has inherent meaning, even in the most difficult circumstances
When you're managing yet another crisis, mediating yet another conflict, or absorbing yet another parent's frustration, it's easy to lose sight of the deeper significance.
But identifying the deeper meaning in the work recenters you to purpose, hope, and clarity
The question isn't whether your work matters.
The question is whether you've articulated clearly enough why it matters to you
Starting with WHY (to borrow from Simon Senek) prepares us to walk out the HOW and WHAT with deeper conviction
Second: You have the freedom to choose your response
Between every stimulus and response, there is a space.
In that space lies your freedom to choose. And in that choice lies your meaning
Victor Frankl was able to find that space even in the midst of the horrific circumstances of the holocaust.
Let us hope we never have to endure what he did, but in his work, he gives us the tools to navigate the meaning we can find even and especially when our work becomes exhausting and depleting.
When that parent sends the angry email, when that board member questions your judgment, when that budget crisis threatens everything you've built—you still have the freedom to choose how you respond based on what you value most
Third: Meaning is discovered through what we create, who we love, and how we face unavoidable suffering
Frankl’s work in logotherapy identifies three types of values: experiential values (relationships we cherish), creative values (work and accomplishments), and attitudinal values (how we approach life and suffering)
Leadership provides all three pathways to meaning:
You create learning environments where students flourish
You build deep relationships with staff, families, and students
You face inevitable challenges with courage and purpose
Research suggests that "principals often find strength by turning inward toward their 'why' or purpose"
By identifying certain moments in the school setting as sacred, in that they stand out as special and timeless, principals can find a sense of purpose in the work they do
This is the power of meaning-full leadership: it doesn't make the hard things easier, but it makes them bearable
Remembering and reminding yourself of the deeper meaning of your work (far beyond the unanswered emails and fires yet to be put out), anchors you to the deep current of joy that really does exist in the trenches of the difficult moments
It transforms obligation into calling. Exhaustion into endurance. Survival into service
Building a Meaning-Full Leadership Practice
There are so many times I have to pause and recenter myself around what drew me into the work in the first place.
Moments when I have to remind myself of what gives me meaning in this role
After all, no one forced me into school administration
It was a path I chose all on my own
Reminding myself that I did, indeed, sign up for the hard conversations, the late nights, the painful moments, the hard work, gives me meaning even when the external circumstances are dire
Here, then, is what I have done to create my very own Operating System of Meaning
My Meaning-Full Operating System
1. Savor the Sacred Moments
Research defines savoring as "the psychological process of noticing and deepening the experience of positive emotions"
Don't just experience meaningful moments—savor them
When you watch a struggling student give a powerful presentation for the first time, pause. Notice the feeling. Let yourself smile. Build a mental picture you can return to later of what genuine breakthrough looks like
When a teacher thanks you for your support, don't rush to the next task. Absorb the gratitude. Let it sink in. Give yourself permission to feel valued
I know for me, practicing the art of savoring has been life giving
Here’s a moment I savor:
When I was going through a really hard, difficult, exhausting season as a school administrator, one of our students wrote the kindest, most heartfelt note of gratitude to me, thanking me for all I did for the school and how my work and efforts did not go unnoticed.
I just about wept I was so overwhelmed with gratitude for that card! I still keep it and return to it when times get tough to remind myself that the work matters and there are those out there who see the sacrifice and value who I am and what I do
2. Return to Your "Why" Regularly
Don't wait until you're depleted to reconnect with your purpose
Ask yourself:
Why did I choose this work?
What keeps me in it?
Where do I find meaning, purpose, fulfillment, hope, and joy, even in the difficult seasons?
Daily, monthly, and yearly reminders of your WHY give you the energy to sustain yourself through the difficult HOWS
Write your WHYs down. Not in abstract terms, but in concrete images:
The student who finally felt seen
The teacher who rediscovered their calling
The family that found hope
The senior who was first in his family to go to college
These aren't hollow accomplishments. They're anchors of meaning that concrete in the WHY for me day after day, year after year, decade after decade
3. Connect Daily Work to Larger Purpose
Every task, no matter how mundane, can be connected to meaning—if you choose to see it
Budget work isn't just spreadsheets. It's stewarding resources toward student flourishing (even though I HATE doing budget spreadsheets!!)
Difficult parent conversations aren't just complaints. They're partnerships in shaping young lives (I have to remind myself of this one a lot!)
Staff evaluations aren't just compliance. They're investing in the adults who shape children every day (This is one of my favorite ways to experience meaning!)
For us at Odyssey Leadership Academy, the larger WHY is to help students flourish
We remind ourselves of that mission at every faculty meeting, every professional development workshop, every staff retreat, every department discussion, every class, every day
It is our North Star and one we never forget…or take for granted
**See how we are pursuing meaning at Odyssey Leadership Academy each and every day!
4. Build Community Around Shared Purpose
Meaning multiplies in community
I meet monthly with a small group of fellow school leaders from around the country, not to solve problems, but to remember together why we do this work
We share stories of breakthrough moments. We name what matters. We remind each other of the sacred nature of what we're building
These aren't networking meetings. They're meaning-making gatherings
It is a community of practice that provides life, sustenance, support, and encouragement to each other as we navigate the tricky waters of school leaders
We don't problem-solve. We don't strategize.
We simply explore the deeper questions: What gives our work meaning? Where are we finding purpose? When do we feel most alive in our leadership?
These conversations combat the isolation and cynicism that can creep in when you're solving the same problems over and over
This group of meaning makers has sustained me in my work for decades, and I cannot recommend highly enough curating your own group of meaning makers for your practice
**If you are craving a community of practice and hope, that is EXACTLY what I’m curating with the RecenterED Ireland Cohort! Check it out and come join us
5. Create Daily Meaning Anchors
Throughout my day, I have small rituals that reconnect me to meaning:
Before difficult conversations, I pause and remember: This person matters. This moment matters.
When I walk the hallways, I intentionally notice students—their laughter, their curiosity, their growth. This energy feeds the deep current of meaning in my work
I stand at the front door to greet students on the way into the building and say goodbye to them on the way out. This touch point allows me to connect with students on a personal, human to human level before I have to do so organizationally. Seeing them reminds me that they are why I do this work
These micro-practices keep meaning from becoming an abstraction.
They anchor meaning in the present moment
You must fiercely protect space for the work that feeds meaning:
Time with students
Conversations with teachers about their growth
Moments of celebration
Reflection on what's working
These aren't luxuries to fit in when you have time. They're necessities that keep your leadership full instead of empty
The Truth About Sustainable Leadership
Here's what I want you to hear: You will be exhausted in this work
But exhaustion itself isn't the enemy. Empty exhaustion is
You can be tired and fulfilled. Weary and purposeful. Stretched and whole
And what builds resilience? Connection to meaning
When your work is rich in meaning—when you can name why it matters, when you savor the sacred moments, when you connect daily tasks to larger purpose—you develop a kind of strength that doesn't come from having less to do
It comes from carrying more that matters
When you lead without a meaning system, every crisis feels equally important. Every email demands immediate attention. Every complaint threatens your sense of competence
You become reactive instead of responsive. Fragmented instead of focused. Exhausted instead of energized
But when you have clarity about your values and purpose:
You know which battles to fight and which to let go
You can absorb criticism without being destroyed by it
You find joy even in difficult seasons because you're aligned with something larger than yourself
Tending To Your Root System
Two Questions for You
When was the last time you felt deeply connected to why your work matters? What were you doing in that moment?
What's one practice you could build into your week that would help you savor meaning instead of just surviving demands?
Don't just think about it. Write it down. Schedule it. Make it non-negotiable
Because the world needs you to lead not just with competence, but with a soul that's still alive
The students need you present, not just present-enough
The teachers need you inspired, not just managing
Your community needs you to embody what it means to live a meaningful life, not just to execute a job description
Building Your Meaning System: Practical Steps
Clarify Your Core Values:
Block 2-3 hours of uninterrupted time
Reflect on moments when you felt most alive and aligned in your work
Identify 3-5 core values and write specific definitions for each
Test them: Do these values help me make hard decisions?
Create Weekly Rituals:
Sunday evening: Review your calendar through the lens of meaning
Ask of each major task: How does this serve what matters most?
Eliminate, delegate, or delay anything that doesn't align
Find Meaning-Making Community:
Identify 2-4 people who will engage deeper questions with you
Meet monthly (in person or virtually)
Discuss: Where are you finding meaning? Where are you losing it?
Practice Daily Anchors:
Before difficult moments: Pause and remember your "why"
During the day: Notice what brings you alive
At day's end: Name one way you served your purpose
The Truth About Sustainable Leadership
Your Physical Operating System gives you energy. Your Intellectual Operating System gives you tools. Your Emotional Operating System gives you stability and joy
But your meaning system gives you direction
Without it, all the other systems eventually fail.
You can be healthy, smart, emotionally regulated, and deeply connected—and still burn out if you don't know why any of it matters
When I think about the leaders I most admire—the ones who've sustained meaningful work for decades without burning out or becoming cynical—they all share this quality: They know why they do what they do
Not in some vague, aspirational way. But with specificity and depth
They've built a meaning system
And when the storms come—and the storms always come—their roots go deep enough to anchor them
On the journey with you,
Scott
Question for Renewal:
Am I running on obligation or calling? What would it look like to reconnect with the deeper purpose beneath my daily work?
A Few Things Worth Sharing
If you are looking to find deeper purpose and meaning in your role as a school leader, I am opening up the next administrative leadership cohort for the 2026/27 school year
I work with school leaders to help them find greater fulfillment, meaning, purpose, and connection in their work as educational administrators
If you would like more information on joining us, visit https://www.drscottamartin.com/ to learn more and schedule a free call to chat
In Case You Missed It
Did you know that everything I'm sharing in this newsletter series is also drawn out in robust detail in my resource: The Flourishing School Leader's Field Guide?
This field guide unpacks my personal operating system and walks you through creating yours, as well as provides proven strategies to rekindle passion, restore purpose, and create an ecosystem of trust and flourishing in your school community.
It’s essentially everything I cover in my executive coaching sessions in a DIY guide for ONLY $40 bucks!!
Whether you’re feeling inspired and want to sustain your momentum—or exhausted and in need of renewal—this field guide is your companion for leading with courage, clarity, and care.


